Curios is a bar/restaurant that challenged me to create an identity and range of bottles for their gin. Each individual bar across the UK wanted to sell a bespoke gin to their region inspired by their county – with mine being Norfolk. The gin would come in three flavours and be sold exclusively from across the bar.

​I kept the identity versatile and luxurious to fit to the more expensive target market, the inspiration coming from the many videos I watched on gin production, and in particular the glasses they used to taste it in the distillery.

After some study I realised that there was no conversation to be had about Norfolk without taking a nod to their landscapes: The Broads, the agriculture, and the beaches. The county is also the nation’s leading bird-watching spot, so I minimally illustrated the 3 landscapes as birds-eye views.

​Finally, as a student project, I did all the foiling at home on bespoke G.F. Smith paper. This finish led to a great texture and some inconsistent personal touches across the bottles. It was also a beautiful way to distinguish the three flavours while keeping them consistent.

@by.galla

All bottle seals and foils side by side showing reflection

Front facing image of all bottles and their labels

Macro shot of ingredient label illustrations in foil

Bronze seal reflecting foil

Close-up of bronze front label

Close-up of back label typography