The aim of this campaign is to educate people on the serious issues of sexual harassment and abuse that face women within the whole experience of a night out, from being on the dancefloor to finding a way home at the end of the night. It will focus on real women’s safety and give support to those that have been victim to these situations. This part of the campaign will spread awareness through digital promotion using social media platforms such as Instagram to spread awareness with a range of posts getting people to think as well as allow women to share their stories.

Instagram/Facebook camera filters used to spread awareness through social media (Available to use in real life @r.j.o_design on Instagram)