Branding – Curios Gin
- Designer Eilidh Gough
Branding for a premium gin company based in Devon, England.
This design was inspired by the Devonshire landscape as the gin is flavoured with local goods, so I wanted to represent this in the packaging. As Devon has some of the best beaches in the UK, I also wanted to represent the movement of the water. This is where the abstract background comes from.
I wanted strong typography to support the bright background and make sure the type didn’t get lost in the background.